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Photo: Choice Annual Convention Photo: Photo: Photo: Photo: Photo: Photo: Photo: Meet Us At The Trade Show

Choice Hotels Owners Council

Welcome to the official homepage of the Choice Hotels Owners Council, the dedicated voice and advocate for our diverse community of franchise owners. In 2025, we embrace our guiding mantra: FIREFocus, Innovation, Results, and Efficiency. This mantra isn't just a set of ideals; it's the foundation of our collective journey towards creating more meaningful, impactful, and sustainable hospitality experiences. CHOC’s focus on FIRE includes:

The FIRE mantra is particularly resonant for a hospitality franchise advisory council like CHOC, as it will ignite a stronger, brighter future for every CHOC member. As the voice of our members, the Choice Hotels Owners Council is dedicated to embodying these principles, fostering a culture of excellence and care that elevates everyone.

Welcome to our community, where together, we make a difference.

 

Choice Deadline Dates

Comfort

May 31, 2024 Compliance: Human Trafficking Prevention
July 1, 2024 Compliance: Hotel Photography Program
January 1, 2025 Compliance: Postcard Program
January 1, 2025 Compliance: Room to be Green, Level 1 Certification
January 1, 2025 Brand: Bulk Amenity Dispenser

Quality

May 31, 2024 Compliance: Human Trafficking Prevention
January 1, 2025 Compliance: Q-Bed
January 1, 2025 Compliance: Room to be Green, Level 1 Certification
January 1, 2025 Brand: Bulk Amenities

Sleep

May 31, 2024 Compliance: Human Trafficking Prevention
January 1, 2025 Compliance: Room to be Green, Level 1 Certification
January 1, 2025 Compliance: Bulk Amenities
January 1, 2026 Compliance: Scenic Dreams Bedding
January 1, 2026 Compliance: Welcome Mat

Clarion

May 31, 2024 Compliance: Human Trafficking Prevention
January 1, 2025 Compliance: Room to be Green, Level 1 Certification
January 1, 2025 Brand: Bulk Amenities

MainStay

May 31, 2024 Program Requirements: Human Trafficking Prevention
January 1, 2025 Human Trafficking Notice Poster Public Restroom(s)

 

 

 

 


ICE Workplace Checklist

U.S. Immigration and Customs Enforcement (ICE) officials may visit a worksite for various reasons, including Form I-9 inspections, employee inquiries, or surprise enforcement actions (commonly known as raids). It is critical for HR and management to have a structured response plan to ensure the company remains compliant while protecting its legal rights.
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AHLA Foundation No Room For Trafficking

No Room for Trafficking is an AHLA Foundation national awareness program that builds on the industry’s ongoing commitment and work to end human trafficking. Through elevating, assessing, educating and supporting the fight to end human trafficking, AHLAF’s program will ensure hotel employees are continuously developing a better understanding of ways to identify traffickers and potential victims in hotels.
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AHLA 2025 State of the Industry


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SBA Learning Platform

SBA's online learning programs are designed to empower and educate small business owners every step of the way.
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IFA Webinar Series

IFA is committed to providing the most relevant and timely content to members of the franchise community. We are hosting a series of webinars featuring IFA members and other professionals where we discuss various topics pertaining to the coronavirus impacts during and after the pandemic
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Choice Hotels Owners Council | 4200 Morganton Road, Suite 200-13 | Fayetteville, NC 28314
910-778-2456 | Fax 910-568-4110 | [email protected]